Native vs. Display iGaming Ads: Which Works Best for Player Acquisition?
Choosing between native and display iGaming ads is not about finding the “better” format but rather the most suitable one for your specific goals.
Choosing between native and display iGaming ads is not about finding the “better” format but rather the most suitable one for your specific goals.
Balancing acquisition and retention is what separates high-performing iGaming platforms from those that burn out quickly. The truth is, both sides need attention, but the tactics used for each stage of the player journey are different.
In today's digital era, video game advertising has become one of the most powerful marketing tools for brands. With the rise of interactive entertainment and the expansion of the gaming industry.